REGISTRATION

The North American Social Marketing Conference

Ignited by SPARKS!

1 - 3 Oct 2026
Delta Hotels Victoria Ocean Pointe Resort, Victoria, Canada

DELEGATE FEES | SMANA & NSMA Memberships

All conference registration rates include the purchase of a dicounted SMANA or NWSMA membership at a special rate of 20 USD (reduced from 55 USD). Membership is valid for one year and also includes complimentary reciprocal membership to the International Social Marketing Association (iSMA). If you do not wish to make use of this membership you may donate the membership to a student or fostering equity fund during the registration process. 

Prices shown below are exclusive of 5% Canadian GST (General sales tax)

NOTE: No exemptions or waivers of GST are permitted under Canadian TAX law. Reverse charges are non-applicable for Canadian citizens or organisations. All attendees from outside the Canada are still required to pay GST without exception.

MAIN CONFERENCE (OCT 2-3)

Tickets are now on sale for NASMC 2026 ignited by SPARKS!
Join us across October 2-3 for two full days of big ideas, inspiration, learning and networking.

Early Bird Tickets: USD 549.00 **Available until June 5**

Standard Rate Tickets: USD 599.00

Low and Lower Middle Income Country Tickets**: USD 419.00

.**Delegates from Low and Lower Middle Income countries may register at these rates if they are a resident of one of the the 81 countries designated within these groups by the World Bank. For the full list of eligable countries, please see the World Bank website.

.

VIRTUAL ATTENDANCE (OCT 2-3)

Watch the event online, livestream all main sessions at NASMC and virtually network with your peers.

Early Bird Members Tickets: USD 159.00 **Available until June 5**

Early Bird Non-Members Tickets: USD 199.00 **Available until June 5**

Standard Rate Members Tickets: USD 199.00

Standard Rate Non-Members Tickets: USD 259.00

.

PRE-CONFERENCE TRAINING WORKSHOPS (OCT 1)

Two exclusive full-day training workshops are being hosted ahead of the main conference (Oct 2 -3). Join our leading trainers to get a comprehensive introduction to community-based social marketing and how it is being applied throughout the world to foster behaviors that protect the environment, or enhance your startegic social marketing skills with the team at C+C.

Early Bird Tickets: USD 300.00 **Available until June 5**

Standard Rate Tickets: USD 359.00

Low and Lower Middle Income Country Tickets**: USD 259.00

.

WORKSHOP 1: Fostering Sustainable Behavior
with Doug McKenzie-Mohr, Ph.D

In this workshop, which is delivered by the founder of CBSM, Dr. Doug McKenzie-Mohr, you will learn how to:

1. Select the most important environmental behaviors to foster, 

2. Uncover what precludes people from engaging in these behaviors and what would motivate them to change their behavior,

3. Develop behavior change strategies that utilize knowledge from the behavioral sciences, and

4. Pilot test strategies to determine which most cost-effectively change behavior

.

WORKSHOP 2: Avoiding the Traps: Practical Solutions to Common Social Marketing Pitfalls in Public Health
with Julie Colehour, Partner and Andres Rodriquez, VP of Strategy at C+C

This interactive workshop is designed to help practitioners recognize and overcome the most frequent missteps in social marketing programs, with a focus on real-world public health applications. Drawing from hands-on examples such as vaccination uptake, opioid overdose prevention and mental health, participants will diagnose where planning and implementation can go wrong and learn how to avoid pitfalls and course-correct if needed.

.

MAIN CONFERENCE + 1 TRAINING WORKSHOP (OCT 1)

If you intend to join us at one of our exclusive training workshops then we recommend purchasing a joint ticket. Joint tickets save USD 50.

Note: training workshops can be purchased independantly of conference tickets should members of your team not be able to attend the full event.

Early Bird Tickets: USD 799.00 **Available until June 5**

Standard Rate Tickets: USD 899.00

Low and Lower Middle Income Country Tickets**: USD 669.00

.

STUDENT/RECENT GRADUATE FEES

A limited number of tickets are available for full time PhD students and recent graduates. To register for the student/recent graduate rate, please email proof of your current enrolment status (or recent graduation) to the conference office on northam@wsmconference.com or call +44 (0)1543 439706.

Main Conference: USD 279.00

Training Workshops: USD 259.00

Main Conference & 1 Training Workshop: USD 529.00

Student Virtual Ticket: USD 149.00

The student/recent graduate rate is limited to 30 places. Early booking is recommended to avoid disappointment. 

This rate is available to full-time undergraduate / postgraduate students or those who have graduated in the academic year 2025/26 only.

.

ACCOMMODATION

NASMC 2026 has partnered with the main event venue, Delta Victoria Ocean Pointe Resort, to offer special conference rates at $319 CAD per night excluding tax. Click here to book.

Rooms are availble for reservation until August 31, so please book now to avoid dissapointment.

. 

Social Marketing Awards: Join the winners celebration at NASMC
Application Deadline - July 15

The deadline for entering The North American Social Marketing Awards is fast approaching. Submit your work to the only competition exclusively devoted to behavioral and social change marketing.

The North American Social Marketing Awards launched in 2023 to encourage and reward the development of effective and creative social marketing campaigns. The Awards provide an opportunity for social marketing practitioners to receive recognition from one of the most authoritative voices in this area – the Social Marketing Association of North America.

Winners will be celebrated in person at NASMC 2026 in Victoria, Canada, offering a chance to showcase your work in front of leading peers and changemakers from across the field.

Please note: The Social Marketing Awards host a separate submission process from the NASMC, with entries submitted via a dedicated platform. Find out more here.

.

Supporting Equitable Access to NASMC

We are deeply committed to racial equity and social justice and recognize this commitment as an integral part of building our social marketing community. A limited number of free conference registration passes are available for participants experiencing financial hardship or who might otherwise be unable to attend without financial assistance. Preference is given to BIPOC and/or members of marginalized communities. Please email NorthAm@wsmconference.com if you would like to be considered for free registration.